Marketing Undergraduate Courses

Marketing is one of the most popular and competitive choices for graduate careers – and at Derby you’ll learn all you need to stand out from the crowd. We combine the art and science of marketing to develop your creativity, confidence and connections.

Marketing is a fast-paced, rapidly changing industry where professionals with specialist expertise are highly sought after. Our distinctive Marketing degree gives you a solid grounding in the core principles of marketing, communications and business but also allow you to focus on the specialism of your choice so you’ll develop a CV that gets you noticed.

You’ll spend the first year covering all aspects of marketing to find out where your passions and talents lie. Then from year two, you can continue on a general Marketing pathway with plenty of optional modules, or choose a more specialist pathway in Consumer Psychology, Data Insights, Digital Marketing, Management or PR and Advertising.

Top15Marketing ranked Top 15 for Graduate Prospects**Complete University Guide 2022

Marketing – your questions answered

In the below video, Senior Lecturer, Devi Gill, answers some of the most frequently asked questions about Marketing at the University of Derby. You can also watch exclusive subject content by signing up to Derby on Demand.

Devi Gill, Senior Lecturer in Marketing, talking to camera.

New Derby Business School in the city centre

Opening in September 2024: a new Derby Business School, serving as an international centre of excellence. The superb new teaching facilities will build on our established reputation for inspirational teaching and research excellence, as we shape the next generation of qualified business leaders.

Find out more about our new Derby Business SchoolFind out more about our new Derby Business School

Preparing you for your career

Student working in a marketing agency

Careers in Marketing

Learn more about what you can do with a marketing degree and the types of marketing jobs available - from marketing management and digital marketing roles, to specialisms including consumer psychology, PR and advertising and data insights.

Marketing careers informationMarketing careers information

Virtual Open Day

Delve deeper into the course with our Virtual Open Day, packed with subject and course information to help you make your choice, including tours of facilities, 360° views of award-winning accommodation plus advice and insight from students and academics.

Explore our Virtual Open Day

Kedleston Road, Derby Campus entrance

Undergraduate Open Days

The best way to find out if studying at Derby is right for you is to experience an Open Day. Get a feel for the city and campus, tour our first-class facilities and see where you could be living.

Book your undergraduate Open DayBook your undergraduate Open Day
Omar Soomro

Make it Real
at Derby

We want you to realise your vision for your future. The University of Derby is a place where you can take your passion and talent and use them to create a better world.

Find out how we can make it real for youFind out how we can make it real for you