Marketing Undergraduate Courses

Marketing is one of the most popular and competitive choices for graduate careers – and at Derby you’ll learn all you need to stand out from the crowd. We combine the art and science of marketing to develop your creativity, confidence and connections.

Marketing is a fast-paced, rapidly changing industry where professionals with specialist expertise are highly sought after. Our distinctive Marketing degree gives you a solid grounding in the core principles of marketing, communications and business but also allow you to focus on the specialism of your choice so you’ll develop a CV that gets you noticed.

You’ll spend the first year covering all aspects of marketing to find out where your passions and talents lie. Then from year two, you can continue on a general Marketing pathway with plenty of optional modules, or choose a more specialist pathway in Consumer Psychology, Data Insights, Digital Marketing, Management or PR and Advertising.

Top 20Marketing at Derby ranked Top 20**The Guardian University Guide 2021

Marketing – your questions answered

In the below video, Senior Lecturer, Devi Gill, answers some of the most frequently asked questions about Marketing at the University of Derby. You can also watch exclusive subject content by signing up to Derby on Demand.

Devi Gill, Senior Lecturer in Marketing, talking to camera.
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Derby Business School receives the Small Business Charter award

The award from Chartered Association of Business Schools is in recognition of Derby Business School’s high standard of support for SMEs and the local economy.

Find out more about the national accolade Find out more about the national accolade

Preparing you for your career

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Our graduates

There is a huge range of job opportunities in marketing and related sectors. You could work for a creative or marketing agency or decide to work on the client-side as an in-house marketing expert. Here are the types of role you could go onto — you may be more suited to some of these than others if you've taken a specialist pathway:

Virtual Open Day

Delve deeper into the course with our Virtual Open Day, packed with subject and course information to help you make your choice, including tours of facilities, 360° views of award-winning accommodation plus advice and insight from students and academics.

Explore our Virtual Open Day

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Live Virtual Undergraduate Open Day

Join our Live Virtual Undergraduate Open Day on Saturday 13 March from 10am – 2pm and find out all you need to know about studying at the University of Derby.

Book your Open DayBook your Open Day