Ed Hollands - Undergraduate - University of Derby

Ed Hollands, Business Management graduate

Ed with Derby Business School branded lorry Ed Hollands, Founder and Managing Director of The Advert Man Ltd

Ed's story

Ed ‘The Advert Man’ Hollands graduated from the College of Business with a BA Business Studies (1st).

Using the skills and networks he built during his degree, Ed founded his own business and the University of Derby continued to support Ed as a graduate entrepreneur.

Driven Media by The Advert Man Ltd turns unused space on commercial lorries and trailers into advertising. This service allows companies to take advantage of the UK’s densely populated roads and motorways to target commuters.

The service provides businesses the opportunity to advertise locally, regionally or nationally, and supports UK industry by providing an extra revenue stream to small and medium logistics companies.

"Derby Uni has been fantastic. Staff were involved and encouraging throughout my studies. Since my graduation, they have kept in touch and continued to provide practical support to me in my venture.”

Beginning a journey

Ed grew up taking inspiration from successful business figures, such as Richard Branson. With an entrepreneurial spark, he wished to study a business degree that would provide the knowledge and skills to fuel his ambitions.

From his first visit to the University of Derby, Ed knew it was for him. Once he began his studies, he threw himself into university life and took up all opportunities provided by University of Derby. He made presentations and attended networking events.

It was at one of these networking events that Ed met Graham Mulholland, CEO of EPM Technologies. Graham saw promise in Ed, and they were paired up as mentor and mentee by the College of Business.

Road to success

Within months of graduating, Ed began the challenging process of starting his own business.

He founded The Advert Man Ltd, and began his Driven Media initiative, with the continued support of Derby Business School and his mentor Graham.

He feels the skills, knowledge and networks that studying Business Studies at the University of Derby provided him were instrumental in launching and running The Advert Man Ltd.

University of Derby are delighted for our graduate, it has been a pleasure to work with him to create the Derby Uni Lorries campaign. We will continue to support his endeavours and look forward to seeing what he achieves.