Course details

Study options

Full-time: 3 years, Part-time: Up to 6 years

UK/EU fee

£9,250 per year* (2020/21)

International fee

£14,045 per year (2020/21)

UCAS points

120 (September 2020 entry)

UCAS code

N238

Course level

Undergraduate

Qualification

BSc (Hons)

Start date

September

Location

Kedleston Road, Derby Campus

This course is available as a Joint Honours degree.

View Joint Honours optionsView Joint Honours options

If you do not achieve the typical entry points required, you may want to consider studying this course with foundation year.

View with foundation year optionView with foundation year option

Course description

                                                                                              

 

Top10Marketing at Derby has been ranked Top 10**The Guardian University Guide 2020
Why you should study Marketing at the University of Derby

Why do people buy some products and not others? What makes a message persuasive? Why do we get attached to a particular brand?

They’re questions which lie at the heart of every organisation’s search for competitive advantage. And marketing professionals are increasingly turning to science for the answers. Consumer psychology helps identify and explain people’s patterns of behaviour, pinpointing what influences their choices and decision-making processes. It’s a specialist discipline growing in profile and status. With our BSc (Hons) Marketing (Consumer Psychology), you’ll be ideally placed to seize the exciting career opportunities emerging in this field.

See marketing in a new light

Gain a thorough foundation in marketing, business and multi-disciplinary aspects of consumer psychology. Immerse yourself in social psychology and explore fascinating topics such as ethics and consumption behaviour.

This Marketing (Consumer Psychology) degree captures how consumer psychology impacts on the success of marketing strategies and campaigns which ‘hardwire’ the consumer to buy - and keep on buying. You'll also consider how public sector organisations and charities can best get their messages across.

Real world experience

A placement or internship will give you the chance to build your professional profile, skills and networks. You’ll also benefit from our strong links with regional marketing and communication agencies - local and national organisations to ensure that your learning is up-to-date and reflecting the real world. Wherever possible, we also link your learning to live projects and case studies, as well as visits to companies and exhibitions. As well as placements and internships, your course will involve developing campaigns for real organisations.  

Hannah Birch

It’s great that you not only learn about the theory side of your subject, but also experience working environments alongside your studies. Having the opportunity to do paid internships is very important for me as a parent.

Hannah Birch
BSc (Hons) Marketing (Consumer Psychology)

A professional outlook

Our teaching team is made up of industry experienced marketing specialists. They include influential researchers shedding new light on customer behaviour and market sensing.

We are also partnered with the leading professional bodies for marketing, advertising, public relations and research. It means your learning is always up to date, always relevant.

The Chartered Institute of Marketing (CIM)

The Chartered Institute of Marketing (CIM) is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners.

We have joined forces with CIM to give students the opportunity to gain professional qualifications through the CIM Graduate Gateway. CIM qualifications are highly sought after by employers, and their content is reflected in our own degrees which ensures we are equipping students with the best opportunities for a successful marketing career.

CIM logo

What you will study

Year 1Year 1Year 2Year 2Year 3Year 3

Code: 4MK511

Design and Creativity for Marketers

The aim of this module is to introduce you to visual design as an integral part of marketing communications in the past, present and future. You will examine different concepts, movements, ideas, approaches and ways of using visual communication across a range of media. You will also consider cultural preferences and the increasing need for visual communication to transcend international barriers for global brands.

You will explore this through a series of lectures, discussions, activities and visits to destinations such as the Museum of Brands, Packaging and Advertising in London or other exhibitions. You will be introduced to the Adobe Creative Cloud package to help you design a range of marketing materials.

The module includes work that will help you gain professionally recognised certificates offered by Adobe and Microsoft should you wish to take these additional exams.

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20 Credits
core
Practical

Code: 4MK512

Introduction to Digital Marketing

This ‘Introduction to Digital’ module will set the scene, explain the landscape and give students an appreciation of the emerging and unruly world of digital marketing. Students will evaluate best and weak practice in digital marketing and develop an understanding of the process of acquiring, retaining and converting customers in an omni-channel environment.

This module will explore underlying concepts and principles of social media and the opportunities and challenges of its use within digital marketing.

The assessment will prepare the students for employment by developing key transferable personal skills in responsibility and management of online marketing activities.

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20 Credits
core
Practical

Code: 4MK513

Managing the Brand

Customers are faced with almost unlimited choice of products and services that are likely to satisfy their needs and wants, coupled with an ever growing number of channels through which to purchase. This makes it increasingly difficult for organisations to cut through the clutter of communication and to make themselves visible to prospective buyers. Developing powerful brands is one such way in which to attract the attention of customers.

 The branding and popular culture landscape is dominated by the marketers, the promise makers the people who commission the neon lights and the funky adverts. In our consumer society brands have become an obsession. But an often forgotten fact is that the people who make or break brands are the employees, the promise guardians.

This module introduces leaners to the elementary concepts and processes involved in designing and maintaining successful brands. It explores the various ‘building blocks’ that make up brands, identifies and evaluates different brand architectures available to organisations and assesses the impact that organisational aims, objectives, culture, behaviour and environment have on customer experiences, brand positioning and brand equity. The module also aims to give an overview over the role that brand managers play in the development and maintenance of brands and provide students with real life experiences of influencing brand developments.

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20 Credits
core
Coursework

Code: 4MK514

Marketing Fundamentals

This introduction to the “fundamentals of marketing” module will provide you with a basic understanding of the current and emerging marketing principles and techniques within the business environment.

It seeks to establish that sustainable market success within a highly competitive environment can only be achieved by developing products or services based upon an understanding of the external environment and customers’ needs and wants.

During the module you will not only consider how to add value for customers and other stakeholders but also learn to assess the impact that marketing activities have on consumers’ lives.

Your assessment is coursework-based, designed to enable you to demonstrate your ability to approach a business challenge as a marketer and business manager. The assessment methods used on this module will also help you to develop key skills desired by employers, for example digital and visual communication and presentation skills, and business report writing.

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20 Credits
core
Coursework

Code: 4PS522

Introduction to Social and Cognitive Psychology

This module has two components: Cognitive, Psychology and Social Psychology. The Cognitive Psychology component of this module introduces students to cognitive psychology as a science. The aim is to provide students with a sound understanding of research into human cognition including areas such as perception, attention, language, memory and thinking, coupled with an awareness of applications of cognitive research to real-world scenarios. Within the Social Psychology component students will explore a range of basic social psychological theories that have been developed to explain our engagement with others such as how attitudes develop; how aggressive or altruistic behaviour can be explained; and how our identities influence the ways we view, and are viewed by, others.
20 Credits
core
Coursework

Code: 4PS533

Introduction to Research Methods in Psychology

The purpose of this module is to provide students with an introduction to the key principles underlying research methods in psychology. Students will be taught the need for systematic research methods and will explore the relationship between theory and data in both quantitative and qualitative research.

Students will learn key principles in research design and will engage in the practical aspects of generating quantitative and qualitative research data. Students will learn how to analyse quantitative and qualitative data and how to report the findings of simple psychological studies in a standardised format.

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20 Credits
core
Coursework

Code: 5MK511

Convergent Media

For companies to compete in today’s increasingly competitive market place, communicating effectively with consumers and stakeholders is essential for survival. Marketing Communications plays a central role in this increasingly dynamic environment where all elements of the marketing mix and the communication of brand values combine to establish competitive advantage.

Through this module you will explore why an integrated approach to marketing communications is essential if such communications is to be both efficient and effective. With the continued rise of digital media it is essential to consider how media converge and diverge.

The module has been informed by businesses across a wide spectrum of industries throughout the UK who are involved in Marketing Communications, together with current research findings. Incorporation of industry requirements is aimed directly at enhancing your employability post-graduation and students will have the opportunity to experience the role and application of Integrated Marketing Communications through contact with practitioners in both local businesses and communication agencies.

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20 Credits
core
Coursework

Code: 5MK523

Customer Insights and Trends

The world continues to be a fiercely competitive market place. The advent of ‘digital’ has had far-reaching consequences on the high street, all contributing to pressure on organisations selling goods and services. Understanding changing fashions and trends is critical for organisations to maintain their market position, or find avenues to develop and respond to new customer needs. This module explores the principles and processes that creative marketers will need, to help them recognise and address what is currently exciting customers, and how those experiences might be translated into the products and services of the future.
20 Credits
core
Coursework

Code: 5MK524

The Marketing Manager

This module builds on the Agency Executive. It examines the research and planning done by agencies in order to make informed decisions about the creative direction and strategy required to implement successful, measurable campaigns for clients. It also addresses customer relationship management and account management giving the student first-hand experience of the links between advertising account planning and strategic marketing.
20 Credits
core
Coursework

Code: 5MK525

The Agency Executive

For those who aspire to marketing executives this module will enable you to take your first step. Founded and designed with our business partners, students will have the opportunity to work with organisations and experience first-hand how creative campaign planning combine in practice to achieve profitability.

The process will consolidate your learning by its application to current marketing problems faced by organisations in ‘real-time’. The learning, experience and confidence you gain as a result will enable you to become an exceptional executive with marketing skills and knowledge and the personal skills to make an impact.

You will be able to implement your proposals within a real organisation giving you the opportunity to build experience, and professionalism that will take you far beyond year two of your studies.

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20 Credits
core
Coursework

Code: 5MK512

Marketing Research

Modern day businesses depend upon good marketing research to inform decision making in a number of areas from product design and innovation to understanding customer needs and wants. Increasingly organisations are trying to delve deeper into the mind sets of their customers in order to develop products and services which will give them a competitive edge. In this module you learn how to design and carry out research at this deeper level and this will equip you with relevant skills which employers are seeking.

The module has been designed after research and consultation with the Chartered Institute of Marketing and with business representatives to ensure it is relevant for meeting the needs of the professional institute and potential employers.

The module includes practical skill elements which may be transferred into the workplace; for example use of computer analysis software for conducting research projects; interview and questioning strategies for achieving depth; use of images and social media for detecting future trends.

In addition to traditional research methods such as survey, case study, depth interview, the module also covers more modern methods which are becoming popular including; ethnography, emotional scaling, trend tracking, benchmarking, discourse and social media.

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20 Credits
optional
Coursework

Code: 5MK514

Consumer Behaviour

Satisfying customers, consumers and clients is a priority for all organisations if they wish to survive and prosper. This can only be achieved if organisations are able to see the world through their customers’ eyes, understand the often seemingly irrational nature of their purchasing behaviour and respond with appropriate products, services and processes.

This module provides you with the opportunity to apply and further develop some of the knowledge and skills you have acquired in previous modules to delve into consumers’ conscious and unconscious motivations for their purchases and consumption behaviour. It provides a foundation for analysing and evaluating customer needs and wants. Working with organisations, you will assess the extent to which they do meet customers’ needs and wants, or to establish where greater customer satisfaction might be achieved.

Your learning will be enhanced through self-analysis and through applications in case studies, visits and contributions by guest speakers from industry.

You will be assessed by 100% coursework, which will be spread throughout the semester to help you balance your workload and benefit from feedback.

Module Learning Outcomes:

On successful completion of the module, you will be able to:

  1. Demonstrate a critical knowledge of the theories and concepts used to identify, manage or change consumer behaviour
  2. Apply this knowledge by selecting, justifying and presenting proposals to achieve a more satisfying exchange outcome for all stakeholders involved in the buying or acquiring process.

Module Content

This module aims to provide you with an understanding of a wide range of concepts and theoretical approaches and the opportunity to examine the role of customer behaviour from an experiential and organisational perspective. Including but not restricted to:

  • Current issues and new Insights in consumer and consumption research
  • Patterns of consumption and influences on consumers’ loyalty behaviour
  • Ideas about who we are, how we want to be perceived by others and their relationship to consumption
  • Influences on consumer decision making
  • Methods used by organisations for behaviour of consumers
  • Different values, cultures and sub-cultures and how they affect buying processes
  • New media and their impact on how and what we buy
  • Ethical issues relating to consumer behaviour, such as consumer ‘misbehaviour’
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20 Credits
optional
Coursework

Code: 5PS535

Social and Cognitive Psychology

This module will address key debates in cognitive and social psychology. The module will consider how we perceive and process information, how our cognitions help us make sense of our surroundings, how we interact with others and how those interactions are understood and managed.

Teaching on the module will move from a consideration of psychology at an individual level with the focus on cognitive processes to social psychology in which the role of social contexts and processes is considered. In the social psychology sessions we will introduce a range of theories relating to social processes and explore social life as it is enacted in contemporary, everyday contexts. Within both cognitive and social psychology we will explore a range of theoretical and methodological perspectives and will demonstrate some of the contrasts and connections between these two approaches to psychology.

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20 Credits
optional
Practical
Coursework

Code: 6MK510

Marketing Strategy

Developing Marketing Strategies that focus on customers are often stated as priorities for modern day businesses. However in practice this is difficult to achieve and may require business leaders to significantly change their mindsets to deliver effective and sustainable change, which engages both employees and customers. In this module you will be able to examine the marketing strategies of those organisations that are thriving and successful and those that are failing.

The module will go beyond the traditional models of market analysis and planning. We will be seeking to look at strategy from a creative point of view (and not just as an analytical approach taken by some). We will look at how organisations develop unique positions and brands by identifying and developing value propositions which appeal to customers. We will particularly seek out contemporary issues in marketing and see how strategy may need to be adapted to accommodate trends.

The focus of the module will be to seek out winning and losing strategies in the modern market place and seek to assess the underlying reasons for success or failure. Particular attention will be paid to breaking news; organisations being featured in news and current events.

The design of the module has been informed after consulting with the Chartered Institute of Marketing and other business professionals to ensure that it is up to date and relevant for meeting the needs of the professional institute and potential employers.

The module will involve external guest speakers with specialist expertise and current practice from marketing agencies and industry.

On completing this module you will feel confident that you can enter the workplace and quickly develop and present your ideas for improving your organisations marketing strategy.

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20 Credits
core
Coursework

Code: 6MK518

Social Marketing and Society

This social marketing module offers an introduction to the field by introducing social marketing principles, differences between social marketing, societal marketing and commercial marketing. Social marketing is well-known for influencing behaviours’ for social good and this module will offer to develop an understanding to analyse social issues and to develop a social marketing campaign by understanding consumer needs.

This module will also offer an opportunity to the students to relate the applications of social marketing theory to understand continued issues which need solution though social marketing. There will be consideration of many social marketing models, frameworks and criteria and will be taught through a blended learning approach.

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20 Credits
core
Coursework

Code: 6IM998

Independent Study

This module gives you the opportunity to make a personal choice regarding the topic and format of your study. You may wish to extend aspects of your final and previous year subjects to more depth along with refining your research skills by means of a traditional research project.

Alternatively you may choose to examine a business situation in depth, develop a creative advertising campaign or develop a marketing plan with ideas for creative execution. You could analyse and test the theories, principles and concepts addressed in the classroom environment in the reality of a private, public or community sector organisation by means of a pathway related report. The independent study is an individual piece of work completed under the guidance of an academic supervisor. The subject of study will normally be in your particular area of specialism, and this is an important opportunity to build your expertise and knowledge in that area.

In the course of your studies, you may discover an area that is of particular interest to you, or which has specific relevance to your intended professional orientation. This module gives you the opportunity to extend aspects of your coursework or professional interests in more depth, including topics that have not otherwise been available as formal modules. You will also refine and develop your skills in research, critical evaluation, analysis and production of professional documents.

This module differs from other modules because it relies on independent study rather than formal classes, and the initiatives to choose a topic and organise the study come from you. The skills you develop during this module will prepare you not only for future employment but for higher-level study. If you choose to work with a particular organisation then the opportunity for engaging with that organisation will provide insights into professional practice. If you choose to work in a more academic or creative setting your work will align with the recommendations of professional bodies in your field.

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40 Credits
optional
Coursework

Code: 6MK509

Marketing Across Cultures

As a student of Marketing and a future Marketing professional, you must have a thorough understanding of the added complexities involved in global marketing and how these impact on the formulation of marketing plans and strategies. Organisations in all sectors and industries face increasing international competition; this could be from multi-nationals or competitors establishing themselves in their domestic environment, the need for foreign suppliers or indeed when they seek to establish operations abroad. This module seeks to build on the knowledge and concepts you will have encountered at earlier stages of the programme. It aims to familiarise you with a range of issues and concepts encountered by international marketers and to provide the theoretical framework that will enable you to analyse and implement these in a real-life business situation.

Your assessment is coursework-based, designed to enable you to demonstrate your ability to approach a business challenge as a marketer and business manager. The assessment methods used on this module will also help you develop key skills desired by employers, for example, critical analysis, business report writing and presentation skills.

More information
20 Credits
optional
Coursework

Code: 6MK511

Ethics Sustainability and Community

This module aims to provide you with knowledge of ethical issues involving business, in particular it is concerned with the implications for marketing.

The module aims to develop your capacity to critically engage with issues such as human rights, environmentalism and sustainable development, consumerism and Corporate Social Responsibility (CSR). Ultimately, the aim of the module is to enable you to recognise and reflect upon complex ethical problems with a view to enhancing your analytical and decision-making skills which are valuable for employability in international businesses.

The role of sustainability as an integral component of business strategy is becoming more common. A number of factors seem to be important in helping to explain this trend including the need to comply with a growing volume of environmental and social legislation and regulations. The concern about the cost and scarcity of natural resources, additionally a greater public and shareholder awareness of the importance of socially responsible financial investments, the growing media coverage of the activities of a wide range of anti-corporate pressure groups and finally more general changes in social attitudes and values within modern capitalist societies. 

Sustainability according to McCann-Erickson (2007): can be summarised as “a collective term for everything to do with responsibility for the world in which we live. It is an economic, social and environmental issue. It is about consuming differently and consuming efficiently, it also means sharing between the rich and the poor, protecting the global environment while not jeopardizing the needs of future generations.” 

This module aims to provide you with knowledge of ethical issues involving business, in particular it is concerned with the implications for marketing. 

The module aims to develop your capacity to critically engage with issues such as human rights, environmentalism and sustainable development, consumerism and Corporate Social Responsibility (CSR). Ultimately, the aim of the module is to enable you to recognise and reflect upon complex ethical problems with a view to enhancing your analytical and decision-making skills which are valuable for employability in international businesses.

Your assessment is coursework-based, designed to enable you to demonstrate your ability to approach a community challenge as a marketer and business manager. The assessment methods used on this module will also help you to develop key skills desired by employers, for example critical analysis, business report writing, presentation and strategic marketing skills.

More information
20 Credits
optional
Coursework

Code: 6MK513

Market Sensing

Market Sensing is a new approach to marketing research which seeks to achieve greater depth and meaning in research projects. It is strongly aligned with marketing research, business intelligence, strategy formulation, brand development, understanding consumer behaviour, and internal marketing. It is presented that currently main stream texts in areas of Marketing Research, Business Research, Marketing Strategy, Consumer Behaviour, tend to focus on traditional research methods such as surveys, interviews, case studies, and focus groups.

We will present that beyond these methods there are several other methods which may be used for depth and meaning. These methods have largely been confined to the realm of ‘specialist texts’ and therefore are generally less accessible (and consequently not well integrated into modules and programmes for students engaged on undergraduate and post-graduate in Marketing and Business).

Our aim will be to explain and demonstrate the concept of Market Sensing and identify and explain associated research methods. Specifically our objectives will be to:

  • Present, explain, and critically evaluate the concept of Market Sensing and how this differs from conventional Marketing Research
  • Present, explain, and critically evaluate the concept of Market Sensing and the links to; Marketing Strategy; Brand Development; Understanding Consumer Behaviour, and internal marketing
  • Present, explain, and critically evaluate a range of specialist Market Sensing research methods to achieve depth and meaning in research
  • Locate these specialist Market Sensing research methods within the marketing research domain
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20 Credits
optional
Coursework

Code: 6MK516

Services and Experiential Marketing

This module assesses the importance of designing and delivering marketing which effectively applies an understanding of customer expectations (and beyond) . The module will highlight the impacts of service variability, perishability and demand fluctuation on marketing. It will also consider the measurement of customer expectations and perceptions and satisfaction monitoring. The need for and process of resource planning and the management of service encounters will also be encountered.

The importance of the service sectors is growing in all national economies and is increasingly provides the basis for national comparative advantage. Tourism, leisure, retail, entertainment, sport and events are just some of the big services sectors represented in the Derbyshire region. Services are also increasingly employed to differentiate tangible products and provide competitive advantage for organisations.

Services marketing represent significant challenges for organisations and marketers, simply because the service element is itself intangible. At a great concert, the ticket, programme, facilities are all tangible, but the service itself, the music, is intangible. Furthermore, the service cannot occur without a customer being present. (The concert can be rehearsed, but it isn’t a service without a customer.) It is due to this intangibility of the service which makes services management so difficult to assure and services marketing such a challenging and exciting topic to study. How can an experience be promoted? What are the elements of the marketing package –from researching customer needs, wants and expectations through to promoting something which cannot be easily captured in a promotion.

This module assesses the importance of designing and delivering marketing which effectively applies an understanding of customer expectations (and beyond) . The module will highlight the impacts of service variability, perishability and demand fluctuation on marketing. It will also consider the measurement of customer expectations and perceptions and satisfaction monitoring. The need for and process of resource planning and the management of service encounters will also be encountered.

More information
20 Credits
optional
Coursework

Code: 6PS509

Human Behaviour and Evolution

Evolutionary psychology is a new and rapidly developing area which attempts to situate explanations for human behaviour within a Darwinian framework. This module will critically examine the utility of evolutionary principles as a causal explanation for behaviours including an understanding of its theoretical and methodological underpinnings.

The module will explore how evolutionary theory can be used to understand human psychology across a wide range of behaviours such as co-operation, aggression, group living and religious belief. The module takes a very student led approach; with the basic principles of evolutionary psychology being introduced as lectures in the first weeks of teaching, following which all learning takes the form of formal debates.

More information
20 Credits
optional
Practical
Coursework

Code: 6PS515

The Psychology of Rationality

The purpose of this module is to provide students with an understanding of psychological perspectives on rational thinking reasoning and decision making. We will consider theoretical approaches and experimental studies that have contributed to the understanding of human rationality. Essentially, we will examine psychological accounts of how it is possible that we as a species have put men on the moon, invented logic, science and law, yet demonstrate illogical, irrational and risky thinking in the psychology laboratory and in the real world.
20 Credits
optional
Coursework

Please note that our modules are subject to change - we review the content of our courses regularly, making changes where necessary to improve your experience and graduate prospects.

University of Derby student drinking coffee

How you will learn

How you are assessed

Marketing (Consumer Psychology) assessment is mainly by coursework. This may be in the form of reports, presentations, and visual ‘outputs’ such as infographics, short advertisements, films or bespoke projects for clients.

Who will teach you

Programme leader

Hildegard Wiesehofer-Climpson

Entry requirements

September 2020 typical entry requirements

RequirementWhat we're looking for
UCAS points120 (up to 16 from AS-levels)
Specific requirements at A-level

No specific subject requirements

Specific requirements at GCSEGCSE Maths and English Grade C/Grade 4 (or above) or equivalent qualification
IELTS6.0 (with 5.5 in each skills area)
Interview / AuditionN/A
PortfolioN/A

 Alternative entry qualifications:

We usually consider an A-level in General Studies as a supplementary qualification. A good application/performance will be taken into account if you do not meet the criteria/offer conditions.

Our entry requirements for this course should be read together with the University's general entry requirements, which details subjects we accept, alternative qualifications and what we're looking for at Derby.

Fees and funding

2020/21 Fees

 Full-timePart-time
UK/EU

£9,250 per year*

£1,155 per module*

International

£14,045 per year

N/A

* The fees stated above are for the 2019/20 academic year; fees for 2020/21 have not yet been confirmed by the UK government. We will update this information as soon as it is available.

Further information about our fees and support you may be entitled to.

Additional costs and optional extras

How to apply

UK/EU students

Full-time students applying to start in September should apply for this course through UCAS or you can apply directly to the University for an undergraduate course if you’re not applying to any other UK university in the same year.

Part-time students should apply directly to the University.

Apply through UCASApply directly to the University

Guidance for EU students post-Brexit

International students

Full-time students applying to start in September should apply for this course through UCAS or you can apply directly to the University for an undergraduate course if you’re not applying to any other UK university in the same year.

Apply through UCASApply directly to the University

Guidance for international applicants applying for an undergraduate degree

Careers

This BSc (Hons) Marketing (Consumer Psychology) degree gives you invaluable expertise in customer engagement. It’s a skill which will take you far in any marketing, market research, PR or communications role, in any sector, anywhere in the world.

Our marketing graduates are highly employable - many go straight into good graduate jobs. At a time when organisations are placing customer needs at the heart of their operations, in-depth knowledge of consumer psychology will make an even more compelling addition to your CV.

Contact us

If you need any more information from us, eg on courses, accommodation, applying, car parking, fees or funding, please contact us and we will do everything we can to help you.

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† Additional information about your studies

3 years (or 4 with optional placement year)

Download programme specification

Teaching hours

Like most universities, we operate extended teaching hours at the University of Derby, so contact time with your lecturers and tutors could be anytime between 9am and 9pm. Your timetable will usually be available on the website 24 hours after enrolment on to your course.

Additional costs and optional extras

We’re committed to providing you with an outstanding learning experience. Our expert teaching, excellent facilities and great employability prepare you for your future career. As part of our commitment to you we aim to keep any additional study costs to a minimum. However, there are occasions where students may incur some additional costs.

Included in your fees

Mandatory costs not included in your fees

Please note: Our courses are refreshed and updated on a regular basis. If you are thinking about transferring onto this course (into the second year for example), you should contact the programme leader for the relevant course information as modules may vary from those shown on this page.

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