Staff profile

Dr Vladimir Antchak

Senior Lecturer in Applied Management

Vladimir Antchak


Events Management


College of Business, Law and Social Sciences


Centre for Contemporary Hospitality and Tourism


Buxton Campus



I am a Senior Lecturer in Applied Management in the Centre for Contemporary Hospitality. I am also the Link Tutor for NHL Stenden University, Netherlands.

Teaching responsibilities

I support the principles of soft system methodology that is an action-oriented process of exploration of a problematic situation with the purpose to learn from defining and taking actions to improve it. I construct lecture discussions and practical tutorials around real industry challenges and ways they can be encountered. I am passionate about teaching and conducting research in the field of visitor economy and establishing productive relationships between business and academia.

Research interests

My three main areas of research interest focus on event portfolio design and management, place experience and storytelling in tourism, hospitality and events.

My PhD project explored critical aspects of event portfolio programming in different urban contexts in New Zealand. My latest research project explores the effects of urban geography and city rhythms on emotions and mood of individuals through the process of envisioning, capturing and accumulating sights.

The research into the nature of the place experience could become a starting point on the way of developing a sustainable tourist product that synergises multiple meanings co-created by different actors and communicates a unique and authentic story of a destination.

Another current research project is focused on storytelling as an innovative strategy of destination marketing and promotion.


Recent conferences

Experience in industry

I have over ten years of experience in events management, including organisation of business workshops, conferences, cultural exhibitions, international business visits and presentations.

The geography of completed projects includes Austria, Germany, Italy, the Netherlands, North-West regions of Russia, Moscow and St. Petersburg. Some events were initiated or supported by international organisations such as UNDP, OECD and European Commission.

Recent publications

Recent publications:

Publications in progress: