Staff profile

Dr Eleni Michopoulou


Senior Lecturer Business Management

Subject

Hospitality and Culinary Management, Spa and Wellness Management, Tourism Management

College

Centre for Contemporary Hospitality and Tourism

Research centre

Centre for Business Improvement

Campus

Buxton Campus

Email

e.michopoulou@derby.ac.uk

About

I'm a Senior Lecturer in Business Management at the University of Derby, Buxton. I teach on subjects relating to the management and marketing of Tourism, Hospitality, Events and Spa industries. I hold a PhD in Accessible Tourism Information Systems from the University of Surrey and my research interests include technological applications and information systems in tourism, online consumer behaviour and technology acceptance.

I'm particularly interested in the field of accessible and wellness tourism, which I have actively been researching for over ten years. I am a founding member of the Wellness Tourism Initiative, part of the Global Wellness Institute and my research has been published in a variety of outlets including books and high impact journals such as Annals of Tourism Research, Current Issues in Tourism, and Information and Management.

I regularly act as a reviewer for a number of academic journals including Tourism Management, Journal of Hospitality Marketing and Management and International Journal of Tourism Research, and sit on the editorial board of the International Journal of Business and Management.

I am the European Editor for the International Journal of Spa and Wellness (launching 2018) and I have also acted as a Guest Editor for a Special Issue on Accessible Tourism for the Journal of Tourism Futures. Previously I was involved in the European Commission funded Project OSSATE (One-Stop-Shop for Accessible Tourism in Europe), that aimed to implement a prototype multi-platform, multi-lingual information service, providing national and regional content on accessible tourist venues, sites and accommodation in Europe.

Teaching responsibilities

Sample Modules:

Research interests

Membership of professional bodies

Qualifications

Research qualifications

Postgraduate qualifications

Undergraduate qualifications

Recent conferences

Research presented at International Refereed Conferences

Experience in industry

Food Service Manager (2004-2005) - Events Management

Olympic Games Organising Committee Athens 2004

Project Management

Operations Management

 

Recent Projects

Project name: Marketing Report for the Tanzania Tourism Board

2017:  Tanzania Tourism Board

Funder: Africa Oracle and Tanzania Tourism Board

Duties / Responsibilities: Develop a strategic marketing plan for the Tanzania Tourism Board focusing the UK as a feeder market. The report included market trend analysis and visitor profiling, review of the current product offer and suggestion for product development, and travel trade outreach and engagement activities.

Deliverables:

 

Project name: Wellness Tourism 2.0

2016:  Wellness Tourism Initiative

Funder: Global Wellness Institute

Duties / Responsibilities: Contributed to a wellness tourism think tank on creating and promoting wellness tourism destinations. Findings of the project focused on the importance of appropriate infrastructure to enable wellness activities. More than location, resources (natural as well as man-made), are critical to create, develop and promote wellness packages. Common denominators or push factors for wellness (including stress and health issues) were identified for destinations to assist them design experiences that address particular needs for wellness related experiences (i.e running away from crowded urban areas for solitude and mindfulness).

Deliverables:

 

 

Project name: Wellness Tourism for Destinations

2015:  Wellness Tourism Initiative

Funder: Global Wellness Institute

Duties / Responsibilities: Contributed to a wellness tourism think tank on creating wellness tourism destinations. The research engaged senior professionals from the tourism industry as well as destination management organisations to explore incorporating wellness culture into destination strategies. Key themes that emerged included data management and consolidation, investment priorities and cultural capital.

Deliverables:

 

 

Project name: Wellness Tourism Roundtable

2015:  Wellness Tourism Initiative

Funder: Global Wellness Institute

Duties / Responsibilities: Lead the project and planned, organised and delivered a think tank on wellness tourism to explore the shifting dynamics in health and wellness industry. The focus of the research was to identify key factors responsible for changing consumer demands for wellness travel in the UK. 

Deliverables:

International experience

Research Officer in e-Tourism Application Development and Evaluation (2005-2007) - Research

University of Surrey (Member of a consortium numbering 11 project partners)

Project: OSSATE (One-Stop-Shop for Accessible Tourism in Europe), funded by the eContent programme of the European Commission

Project Management

Research Activities

Additional interests and activities

Professional Activities / External Recognition

 

Editorials

 

Scientific Committees and Reviews

 

 

 - Journals

 

 
- Conferences

 

- Books

 

- Research Proposals


- Member of Academic Boards

 

Invited Speeches/External Recognition

In the media

Press

2016 - Wellness Tourism: How to make a destination sucessful

2016 - Derby student beats events professionals to reach industry contest final

2016 - European Spa Magazine Feb/Mar 2016

2016 - Isle of Wight tourism conference

2015 - Accessibility is key for European business growth

2014 - University's Disability History Month

2014- Attitudes to disabled tourists found to be Fawlty

2013 -Innsbruck Trip For Tourism Lecturer

Recent publications

Published Papers In International Refereed Journals

Ramsbottom, O., Michopoulou, E. and Azara, I. (2018) Making Sense of Events Experiences, Events Management (accepted)

Michopoulou, E. and Giulianno, C. (2018) Understanding Mega-Event Success and Customer Satisfaction, Events Management (accepted)

Michopoulou, E. Darcy, S. Ambrosse, I. and Buhalis, D. (2015) ‘The world we dream to live in and the opportunities we hope to have’, Journal of Tourism Futures, Vol. 1, (3), pp. 179-188

Michopoulou, E. and Buhalis, D. (2014). Usability Requirements for Accessible Tourism Systems, e-Review of Tourism Research (e-RTR), ENTER 2014 Special Issue, Research Notes, Vol. 5
 
Michopoulou, E., and Buhalis, D. (2013) Information Provision for Challenging Markets: The Case of the Accessibility Requiring Market in the Context of Tourism, Information and Management, Vol. 50, (5), pp. 229-239
 
Enter, N. and Michopoulou, E. (2013). An investigation on the Acceptance of Facebook by Travellers for Travel Planning, e-Review of Tourism Research (e-RTR), ENTER 2013 Special Issue, Short Papers, Vol. 4
 
Buhalis, D., and Michopoulou, E. (2011) Information Enabled Tourism Destination Marketing: Addressing the Accessibility Market, Current Issues in Tourism, Vol. 14, (2), pp. 145-168
 
Michopoulou, E., and Buhalis, D. (2008) Performance Measures of Net-Enabled Hypercompetitive Industries: The Case of Tourism, International Journal of Information and Management, Vol. 28, (3), pp. 168-180
 
Eichhorn, V., Miller, G., Michopoulou, E., Buhalis, D (2008) Enabling Access to Tourism Through Information Schemes? Annals of Tourism Research, Vol. 35, (1), pp. 189-210
 
Michopoulou, E., Benetatos, T., Kanellopoulos, D. (2005). Consumer Perception on On-line Airline Ticket Purchasing: A UK Case Study. Journal of Finance and Informatics, 1 (1): 1-12

Edited Books 

Azara, I., Michopoulou, E., Niccolini, F., Taff, D. and Clarke, A. (2018) Tourism, Health, Wellbeing and Protected Areas, Oxford: CABI Publishers

Chapters In Books (Refereed)

Michopoulou, E. (2017) ‘Marketing for the Spa Industry’ in Rawlinson, S. and Heap, T. (eds). International Spa Management, Oxford: Goodfellow Publishers

Moira, D. and Michopoulou, E. (2016) ‘The impact of culture on tourists’ online information search behaviour: A comparative study between Western and Asian travellers’, in Pappas, N. and Bregoli, I. (eds). Global Dynamics in Travel, Tourism, and Hospitality, London: IGI Global
 
Michopoulou, E., Buhalis, D. (2011) Accessible Tourism Stakeholder Analysis. In Buhalis, D., Darcy, S., (eds). Accessible Tourism Concepts/Issues: Inclusion, Disability, Ageing Population and Tourism, Bristol: Multichannel Publications


Michopoulou, E., Buhalis, D. (2011) Technology Platforms and Challenges. In Buhalis, D., Darcy, S., (eds). Accessible Tourism Concepts/Issues: Inclusion, Disability, Ageing Population and Tourism, Bristol: Multichannel Publications