I am currently a Lecturer in Psychology at the University of Derby. My main teaching commitments are on a number of modules including social psychology, cyberpsychology, cognitive and developmental psychology, research methods and analysis, individual differences and addictive behaviours. I also supervise undergraduate and postgraduate research projects. I am an active researcher with many published research papers and I have presented at international and national conferences. I am a member of the CyberPsychology Research Group and the Higher Education Academy (HEA).
My research interests focus on the area of Cyber-Psychology and Social Psychology. I am interested in the psychology of the Internet, online virtual environments, social networking, e-commerce, addiction, mental health, smartphone use, and behaviour change. I have made use of interviews and questionnaires to gather data and as such, I have skills in the analysis of quantitative and qualitative data.
I have expertise in self-report methods (questionnaires, interviews) and online data collection. I would be interested in supervising research projects in the area of Addiction, Mental Health, Internet use and behaviour. Please email me to discuss your ideas.
I would be interested in supervising research projects in the following areas:
- Addiction and Mental Health
- Virtual communities and blogging behaviour
- Internet addiction
- Mobile phone/smartphone behaviour
- Internet use and behaviour
- e-Commerce and online shopping
- Virtual reality therapy
- Social networking on Facebook, Twitter, and more
- Current Projects:
- Teaching Informed by Research Grant (£2,500): Sustainability Web Videos: Evaluating Virtual World Content for Sustainability and Pro-environmental Behaviour in the Curriculum.
Experience in industry
I have worked as a behavioural scientist/consultant for companies that have required specialist psychological advice. Please contact me to discuss potential consultancy projects.
I am internationally known for my work in the area of technological addictions, Internet behaviour and the impact of technology. I have published many research papers and presented at well-known conferences. I have also appeared on radio programmes.
Additional interests and activities
I am currently involved in research consultancy work with Activation Media Inc. I am providing psychological and technological expertise. In the past I have done consultancy work for Masterfoods plc. I would be interested in getting involved in all types of consultancy work, please feel free to contact me.
Invited speaker, discussant for the following media organisations: The Press Association The BBC, Sky News, BBC Radio Derby, Capital FM. The following media organisations have written about my research:
- The Times Higher Education
- The Guardian
- The Times of India
- BBC World Service
- Channel 4 News
- ITV News
- MSN News
- Yahoo News
- iDigital Times