Celebration Milestone For UDOL
Date posted: 6 August 2012
The University of Derby Online team received fantastic news recently when they found out they'd exceeded on their income target by £91K, and recruited to their overall student number target for the year - 1,783!
Julie Stone, Head of University of Derby Online, said: "Many thanks to everyone who helped to achieve this, but particular thanks must go to the Customer Service and Operations Team for converting enquirers and applicants to Online Learners - a great effort with fabulous results."
Recent marketing activity has proved particularly effective, with May experiencing a bumper month for web traffic, more than double (108%) compared to May 2011. A new brand roll-out is expected to help boost this success even further.
Julie adds: "It's fantastic that the team's hard work is paying off. Our new website, which launched in January, has seen an increase on average of 42% per month compared to the same time last year and we're currently averaging around 500 enquiries per month. The whole team has done a sterling job with such a lot of other activity going on during this busy transition year and I'm looking forward to working with them as we continue to successfully build the online business."
For more information visit website www.derby.ac.uk/online