British Asian Festival and University partners launch digital music channel
Date posted: 30 April 2014
Fresh talent from the modern British Asian music scene is being captured on film at the University of Derby - to be broadcast on a new digital TV channel for the Shaanti's Eastern Electronic Festival 2014.
The annual Birmingham-based Festival (running this year from May 6 to 31) showcases some of the best performers across film, music, visual-digital arts, the spoken word and new music presentations; commissioned exclusively for the event. The British Asian Festival features online and off-line activities; and celebrates contemporary music in genres including electronic, punk, classical, contemporary, fusion, jazz and folk.
For this year's event, the Festival and University of Derby BA (Hons) Media Production degree students will launch a brand new digital channel - called Shaanti's EE (Eastern Electronic) Music TV Show - to provide a platform for exciting new music artists such as Layla Tutt, Driving Lolita, Shammi Pithia, My Panda Shall Fly, Maggie 8 and Sister Elements.
Interviews, music videos and 'behind the scenes' short films of the acts are being shot entirely at the University's TV studio, at its Markeaton Street site in Derby, by students working with other professional filmmakers.
These will be broadcast on the festival's website (at www.easternelectronicfestival.co.uk ) and YouTube channel, and other social media sites, at 8pm on Friday May 9 and then at the same time on following Fridays (May 16, 23 and 30).
Phil Basi, Programme Leader for the University's Media Production degree course, said: "I know the people behind the Shaanti's Eastern Electronic Festival from working on BBC and ITV arts programmes.
"My students are working with professional film-makers and also shooting their own 'behind the scenes' short films, which will also be available for people to see online.
"It is a great opportunity for the students to experience the very real pressures they will have to deal with in their future careers, while also working on a new and exciting film project."
Sharnita Athwal, Artistic Director and curator of Shaanti's Eastern Electronic Festival, added: "Partnering with the University of Derby is a great opportunity for everyone involved.
"Shaanti's Eastern Electronic Festival's ethos is to give budding talent the opportunity to capitalise on their skills. We want to give back to the community and nurture new talent, which we aim to achieve through partnerships like this.
"It's wonderful to see so much fantastic talent emerging from the next generation. The students of the University of Derby are brilliant and producing some fantastic video footage."
The Shaanti's Eastern Electronic Festival is supported by Arts Council England.
For more information about the Festival see its website at www.easternelectronicfestival.co.uk
More details about the University of Derby's BA (Hons) Media Production degree course can be found at www.derby.ac.uk/courses/media-production-ba-hons
For further media information about the University of Derby's involvement in this project contact Sean Kirby, Press and PR Officer, on 01332 591891 or email: email@example.com