Katharina Sickora - College of Business, Law and Social Sciences - University of Derby

Katharina Sickora, MSc Tourism Management, 2008

Katharina Sickora studied MSc Tourism Management and graduated in 2008

What are you doing now; tell us about your role and your journey since graduation?

I am a Marketing Manager at TrustYou, mainly responsible for PR and content marketing. After my graduation, I started as a Management Trainee in a 4* hotel and spa in Austria for 18 months (https://www.aqua-dome.at/en/), followed by two years as Marketing Assistant at SalzburgerLand Tourismus (Salzburg State Board of Tourism) and three and a half years as a PR Consultant in a PR Agency specialising in Tourism in Munich. I started working for TrustYou over a year ago.

What were the main reasons you took that course? 

The possibility to study abroad was very appealing to me. The partnership between 'Tourismusschule Salzburg/Klessheim' and the University of Derby gave me a good opportunity to extend my knowledge in travel and tourism management and build on my foundation degree. It was essential for my personal development to achieve a higher degree, which gave me a solid foundation for a good career.

Why did you choose to study the course at the University of Derby? 

I chose to study the course due to the partner university being 'Tourismusschule Salzburg/Klessheim' and the courses that were offered.

What impact has studying this course at Derby had on your career?

Having studied abroad in the UK (being German) I improved my English remarkably, which gave me a huge advantage when applying for jobs. The course covered a large variety of topics that were helpful for my career.

How did the lecturers inspire you?

All the lecturers were very passionate about tourism and their courses. They were helpful and supportive at all times during my studies.

How do you feel the University has helped you in your career so far?

I did a placement during my studies which gave me good experience of what working life would be like.

What are your future plans?

I enjoy working in marketing and tourism very much and I will certainly continue working in this area, which I have specialised in these last years, - building on what I have achieved so far.

What would you say to anyone thinking of coming to study this course at the University of Derby?

I would recommend the course 100%. I enjoyed the small classes, the campus and the personal touch that came with the experience. 

Who are you still in touch with from the University of Derby?

I am still friends with some of my fellow students despite long distances. I also came back to the University twice to give guest lectures. On these occasions, I also got to catch up with my lecturers again, which was very nice.

Katharina Sickora, our Alumni, pictured
"I remember how it felt in my student days and how hard I worked and I'm so glad to have my job. I have done so much in my life already - it's all paid off and I'm happy." Katharina Sickora