New Head Of Corporate Relations Appointed
6 August 2012
The New Head of Corporate Relations, Russell Langley
It's good here, and we shouldn't be afraid to shout about it!
”The new Head of Corporate Relations, Russell Langley, gives his view on the role of the department within the University.
"Our role within Corporate Relations is to position the University as a trusted place to come and learn to give us the best possible chance of reaching our recruitment targets. In simple terms, this involves identifying our strengths and letting as many people as possible know about them.
"It's good here, and we shouldn't be afraid to shout about it! Being new to the job and the sector, my sense is that more people need to have heard about the University of Derby and have a clear understanding of what we have to offer and what makes us different.
"To achieve this our aim is to equip all staff, students, alumni and stakeholders with a clear and consistent narrative about the University that is easy to understand, credible and flexible to meet the needs of different audiences. This will create an army of ambassadors able to speak positively about Derby, be it to their mates down the pub or their contacts in the business world.
"What you will also see over the coming months is a broadening of our media relations, with an increased focus on national and specialist press to raise our profile and highlight our areas of expertise.
"In addition we will build further on our ongoing events, alumni and community programmes, and enhance our internal communications offerings to better inform and engage our staff. 'Positioning' and 'profile' are the buzz words and we've all got a role to play in making it happen."
